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Getting Started: ECommerce App

What are some great features that you can use in your eCommerce app to drum up business for your store? We'll answer that in this article.

Written by Support
Updated over a week ago

Getting Started With My eCommerce App

Whether your main source of income is an online store, your an organization looking to raise money for a good cause, or you’re just looking to sell merchandise on the side, an app is a great way to get your products to your customers. 50% of all e-commerce traffic comes from mobile devices, and 30% of all e-commerce sales occur on mobile phones. This is proof that mobile shopping is on the rise. What better way to take advantage of it than with an economical and scalable app? In this article we’ll go over some great features that can help you make more revenue through a mobile app and improve interaction between you and your customers.

What Are Some Great Features To Use Inside Your eCommerce App?

When you’re first navigating through our system, it can be a bit daunting thanks to the vast possibilities of what can be done with your app. That's why we’ve put together a list of some features that you can start off with which we feel will help get you on the right path to creating an amazing app for your online business.

What Features Can I Use To Bring My Online Store Into My App?

Let’s get down to the nitty-gritty: The main point of creating an app for your online business is to sell products. In our system we have a couple of features to help you accomplish this!

If you have a Shopify store, our Shopify Ecommerce feature is the perfect feature for you. It only requires you to input the store name of your Shopify account in order to integrate it into your app. The app will auto-populate your entire inventory into the feature, leaving you to simply select one of several design layout options to organize your products. If you don’t have a Shopify account, feel free to sign up for an account here.

Alternatively, if you have a WordPress page with a WooCommerce store, you can use our WooCommerce feature to bring your online store into your app. While it is more complex than Shopify, it may be the perfect solution for you depending on what you’re looking to accomplish in your online store. If you would like to learn more about WooCommerce, you can do so here.

If you’d rather link directly to your store — no sweat. Our system has a solution for that too and it’s our WebView feature. Just copy-paste your store link into the feature and your users will be one tap away from accessing your site within the app.

Note: If you decide to use the WebView feature, you will need to make sure it’s set to “Device’s Default” browser in order to make sure your app adheres to Apple and Google’s guidelines pertaining to selling physical products in the app.

Along with these great features, another one that you might consider including in your app is our Image Gallery feature which is a quick and easy way to showcase featured items, or new items that you just got in stock.

What Are Some Features That Can Help Me Interact With My Customers?

Selling products may be the main focus of your app, but maintaining stead interaction with your customers can be just as important.  With our Social Wall feature you can chat with your customers and it gives them a great format to communicate with each other about your products.

Have social media pages? You can bring your Facebook page into the app with our Facebook feature, Twitter page with our Twitter feature, and Instagram page with our WebView feature. This allows you to bring all of your social media pages into one place making them more easily accessible for your customers.

You can also give customers the ability to leave great reviews for your business with our Customer Feedback feature, and our Share App feature is a great way for your customers to share your app with others growing your installation base organically!

Another great way to connect with your group or organization is through Push Notifications. With our system you have complete control over your notifications. You can send out scheduled notifications, create notification groups that deal with specific topics that users can subscribe to, as well as set up automatic notifications. 

Along With My Online Store, My Business Has A Physical Location. Are There Any Features That Can Help Improve Foot Traffic There?

Online shopping may be on the rise, but nothing beats walking into a store to see an item in person. Does your business have a physical location that you’d like to draw foot traffic to? We have some great features to help you with that!

Have multiple locations? The Places 2.0 feature is a great way to show people all of your company’s locations. Have a single location? If that’s the case, then we recommend using the Contact Us feature which allows you to include your physical address as well as different ways to get in contact with you.

We also have the GeoFence feature that allows you to send out locations-based notifications. Have a sales event coming up in a couple of days? You can set up a notification to trigger whenever someone gets within a certain distance of your store which can remind them of the upcoming sale.

Along with showing people where you’re located, you can encourage repeat visits with our Coupon and Loyalty features. With the Coupon feature you can offer one-time or multiple use coupons year-round, and out Loyalty feature was created with business loyalty programs in mind, so it’s the perfect feature to encourage your customers to shop on a regular basis!

These are just a small handful of features that you can use in your app to help you make more revenue through your mobile app and improve interaction between you and your customers. We have many more features  in our system, and we encourage you to check out all of the amazing features that we offer so that you can make the best app for your group or organization.

Have additional questions? We’re here to help. Feel free to reach out to us with any questions you may have.

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